12 Oct 10 reasons why your content is not converting
Many businesses, big and small use content marketing strategies to drive their marketing efforts. According to a recent survey conducted by the Content Marketing Institute, a large percentage of B2B marketers consider their content marketing campaigns to be only moderately successful. Obviously, there’s a disconnect between what marketers are doing and what is actually working.
Content marketing is a long-term strategy that benefits every part of the sales funnel. Content earns your audience’s attention, helps build a strong relationship with them, improves engagement and enhances brand recall.
A lot of customers actively look for content. Research indicates that B2B audience typically seek out a product/ service after reading content about it. Following are the ten content marketing mistakes that lead to poor engagement and conversion:
If you can steer clear from the above content faux-pas, and come up with in-depth, valuable, focussed and engaging content, you can achieve the best ROI from your content marketing efforts.
Customers trust brands that help them take better and informed decisions. Our Content marketing services allow you to build thought leadership among your target audience. Increase your leads, sales and profitability with ttc-marketing services.
Increased Leads, Sales and Sustained Profitability.
Brand Engagement with the Audience.
Enhanced Brand Connect.
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